From customer to ambassador in 1 day: Friday, September 26
From customer to ambassador? A matter of common sense!
Do you also prioritize happy customers year after year? Not just 'content' customers, no, the type of loyal customers who talk about your services and products dancing with enthusiasm? In short, do you also want to go from customer to ambassador?
Undoubtedly! But, uh... how exactly do you actually do that, and why is it so difficult?
Do these questions sound familiar to you?
- What do my customers actually really want?
- How can I regularly ask customers for feedback?
- What steps can I take to increase customer satisfaction?
- Is there a process or step-by-step plan to work on customer experience?
- How do I inspire my team and how do I ensure that they cooperate on this?
- How do I ensure that customers evolve into ambassadors for my company?
- And especially: when and how should I combine that with all my other to-dos?
Rest assured, you really are not the only one.
Believe us, you are not the only one dealing with the issues mentioned above. I don't know anyone who doesn't want more satisfied customers and more revenue. And I have never heard an entrepreneur say “from customer to ambassador”; that is not necessary for us.
However, it is a fact that within your own company, it is not always easy to devise new actions or put your customer-oriented plans into practice. Too little time, no idea where to start, and the daily operational rush are just a few of the causes. But, in the meantime, your competitor might actually have the time to get to work on customer satisfaction… so what now?
Sarah brings you back down to earth if you think you are already scoring well in terms of customer experience. This way, you realize that customer experience goes much further than simply being friendly to customers.
Discover all the tools in one day to transform your customers into ambassadors.
Helping SMEs, family businesses, and solopreneurs with customer experience is the raison d'être behind Customerry. This means that, in addition to our consultancy projects and training courses, we host an accessible and highly valuable session twice a year. And you can be there.
In just one (admittedly, packed) day, we will tackle all the challenges and issues mentioned above, so that your customers also evolve from 'merely' satisfied customers into enthusiastic ambassadors. Together, we will map out your customer-centric strategy, determine which actions are needed to increase your customer satisfaction, and investigate how customer-centric your approach already is today. Oh yes, and we will provide food and drinks as well, of course.
The result?
A concrete, actionable, customer-oriented action plan tailored to your organization. Promised!
What can you concretely expect from customer to ambassador?
A one-day session in true Customerry style. Read: a foundation of theory and frameworks, and above all, lots of doing. For the majority of the day, under my guidance, you will effectively get to work on your customer-facing issue(s). By the end of the day, you will have a clear plan with concrete actions to better survey your customers and thereby increase your customer satisfaction.
You will receive from me:
- An analysis of your current operations
- A customer experience crash course
- The 5 building blocks for successful customer-oriented work
- Insights into how you can use AI tools in your customer experience
- Lots of tips, tricks, inspiration, and learnings from over 10 years of practice
BONUS: In this session, we will pay extra attention to how you can focus on customer experience as a bold growth-oriented company. ( Read: how on earth do you do that with a limited budget and even less time? What smart hacks can be applied?)
What do you get out of your participation:
You return to your business recharged and full of enthusiasm with:
- Much more knowledge about customer experience
- A detailed customer-oriented plan for your business
- Finally an answer to questions such as 'what do my customers actually really want'
- Masses of inspiration, ideas, and a clear step-by-step plan to put them into practice.
- A full stomach, an inspired mind, a warm heart, and a surprise or two...
- More satisfied, loyal customers
- More revenue and fewer (unnecessary) costs
- Ambassadors who enthusiastically promote your company
Yeah, right, and how much does it cost to go from customer to ambassador?
€199 excluding VAT.
So cheap, isn't that suspicious?
Before you think, "Sarah has gone completely crazy." This is why I started my company 5 years ago. More value, more impact, tailored to busy, brave SME entrepreneurs. And that also means occasionally sharing a lot of knowledge at very affordable prices. So I am going to prove to you that it is indeed possible. Even more so. If you are not satisfied with the session at the end of the day, I will refund your registration fee with a smile.
TIP: Don't wait to register. We welcome a maximum of 25 participants, and once it's full, it's full!
Your trainer, coach, and inspirator for the day
Hi, I am Sarah Keppens. Specialist in operational and strategic guidance regarding customer experience and employee experience. Making customer experience understandable and actionable for small and medium-sized businesses is my mission. Seasoned in customer service across various sectors, I have worked on client-facing projects for Het land van ooit, Promove, AXS Guard, Tifre, and many others.
All practical information at a glance
- Friday, September 26, 2025
- Reception from 9:00, start at 9:30 sharp.
- Food and drinks are provided throughout the day.
- Location: Welcome aboard the partnership Mechelen!
- We will wrap up around 5 pm, with the opportunity for a networking chat and drinks afterwards.
TIP: Register quickly, we welcome a maximum of 25 participants.
What others are saying about this live day
Sarah knows exactly what she is talking about. She spices up her stories with practical examples. She encourages you to give your customers an experience. You really whet their appetite.
Sarah knows what she is talking about and effortlessly applies her expertise to any type of business.
From customer to ambassador, too?
It's really not rocket science, I promise! Discover it together with Customerry and your fellow entrepreneurs on Friday, September 25, during a day where you can experience firsthand what 'experience' means. What do you have to lose?